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Words & WritingGreekEnglish

Euphemism

/ˈjuːfəmɪzəm/noun

A mild word or phrase used in place of one that sounds harsh or blunt.

The Greek roots

εὖ
well, good
+
φήμη
phḗmē
speech, utterance

Literally: speaking well

The story of the word

In Greek ritual, εὐφημεῖν meant either to keep holy silence or to say only auspicious things, because the wrong word could invite what it named. That is why the Furies were addressed as the Εὐμενίδες, the kindly ones, and why the Black Sea was called Εὔξεινος, hospitable, when it was anything but. The word entered English rhetoric in the 1650s as a named figure of speech.

How it travelled
Ancient Greek → Latin → English
First recorded
1650s

The same roots elsewhere

Other languages reached for exactly the same Greek pieces.

Same family

eulogyblasphemydysphemismprophet

In a sentence

Letting people go is a euphemism nobody in the room believed.

Built on the same root

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